Straight talk on getting more work.
What we have learned selling exclusive, phone-qualified leads to home-improvement contractors: where the money actually goes, why the cheap lead usually is not, and how to build a pipeline you can plan a week around. No fluff, no jargon.
Articles, page 10
Pay-Per-Lead vs Flat Monthly Lead Generation
A contractor-focused crossover model showing exactly when a flat monthly lead plan costs less than per-lead billing.
ComparisonsPay-Per-Lead vs Pay-Per-Appointment
A contract-level comparison of lead and appointment pricing, including the qualification work and no-show terms hidden behind each billable event.
ComparisonsPay-Per-Call vs Pay-Per-Lead
A contractor-focused comparison of call billing, lead billing and the duration threshold that can quietly reverse the cheaper quote.
ComparisonsGoogle Local Services Ads vs Lead Providers
A source-backed comparison that carries Google LSA and lead-provider pricing through to cost per paying customer.
ComparisonsLead Marketplaces vs Exclusive Providers
A contractor-focused comparison of seller incentives, lead ownership, cost per signed job, qualification and budget fit.
PricingCost Per Qualified Lead
A defensible way to calculate qualified-lead cost, reject misleading CPL comparisons and set a contractor acquisition budget.
PricingCost Per Booked Job
Turn lead spend and booking data into one defensible acquisition number, then use it to set a contractor marketing budget.
PricingExclusive Lead Pricing Explained
A practical benchmark for exclusive lead prices, the 2–4× premium over shared leads and the win rate that makes the higher price pay.
PricingShared Lead Pricing Explained
A terms-first breakdown of shared-lead prices, recurring fees, prepayments, budget overages and the cost of leaving early.
Results
Ready to stop splitting leads with your competitors?
Every lead is called and confirmed by a real person, then sent to one contractor: you.
Find the page for your trade.
Every trade buys work differently. Pick yours to see how exclusive leads work for it, what the territory looks like, and what other contractors in it have seen.