In this article
The best remodeling lead generation company is the one whose scope, billing and handoff fit your sales operation. Compare kitchen, bathroom and larger renovation inquiries separately, then choose between delivered opt-ins, live calls, managed campaigns and marketplace discovery. Those products leave different amounts of work with your office.
Disclosure: theBuildd publishes this comparison and sells exclusive residential leads. We list our offer first to explain it alongside alternatives. The order is not an independently tested ranking, and we have not purchased every product reviewed.
Remodeling lead providers at a glance
theBuildd’s current offer and accessible official provider pages were checked on 23 September 2026. We retain previously covered alternatives where useful, but mark terms that were not reverified. Company pages establish what a provider publishes about itself, not its performance for your business.
| Provider | Purchasing model | Current price evidence | Main fit question |
|---|---|---|---|
| theBuildd - publisher | Exclusive homeowner opt-ins; optional monthly dispatching | $300 trial, $800 weekly, monthly from $3,000; base-tier dispatching +$500/month | Does the agreed project mix, territory and calling arrangement fit your business? |
| Service Allies | Branded remodeling campaigns and lead-management tools | No public service rate on the remodeling page checked; quote required | Who pays for media, who qualifies inquiries and who owns the campaign assets? |
| 99 Calls | Managed search with package and organic lead charges | $54.99 organic remodeling lead with Growth; Growth pricing $399/month + $399 setup | What is the full package cost, including media and management fees? |
| Houzz Pro | Professional software and separate advertising options | Design $99/month; Pro $199/month; Teams from $399/month; advertising from $499/month | Which software and advertising services are in the actual quote? |
| Modernize | Previously reviewed for forms, calls, transfers and branded programs | Current retrieval blocked; obtain a written quote | Which delivery product, recipient count and billing terms apply? |
| Angi | Marketplace lead opportunities | Current remodeling-specific price not verified in this refresh | What does the accepted order say about sharing, budget, term and remedy? |
| Yelp Ads | Advertising that can lead to calls or messages | Current remodeling acquisition price not established here | Can you measure advertising spend through qualified projects and signed work? |
A delivered inquiry and an ad interaction should not share an unlabeled cost column. If you prefer to buy leads directly, identify that requirement before spending time on a software or advertising demo.
theBuildd: choose who makes the qualifying call
theBuildd supplies exclusive residential opt-ins in the territory agreed by ZIP and trade. Each lead is sold to one buyer through us. Your team qualifies base-plan inquiries; optional monthly dispatching adds our callers and a live transfer or booked appointment handoff.
Current plans include a $300 trial for 4-7 opt-ins, $800 weekly and monthly lead tiers starting at $3,000. Dispatching on the base monthly tier adds $500. Higher monthly tiers have different add-on prices, and trial and weekly plans exclude dispatching. Earlier trial pricing and universal phone qualification no longer describe the offer.
Agree the work before buying. The kitchen lead checklist covers layout, cabinets and design process; the bathroom lead checklist separates shower-only work from a full-room renovation; and the home addition guide covers longer design and feasibility stages. A general remodeling plan does not guarantee a fixed quantity of any project type.
Bad leads are replaced rather than refunded. Confirm eligibility and reporting terms. Exclusivity concerns distribution by theBuildd, while the homeowner remains free to seek estimates independently. We do not guarantee signed work, homeowner financing or a constant volume.
Consider this model when: your team wants exclusive opt-ins in an agreed residential territory, with a choice between handling calls internally and adding monthly dispatching. See the remodeling service for the fit discussion.
Service Allies: assess campaign scope and total spend
The Service Allies remodeling page describes campaigns for bathrooms, kitchens, basements and additions. It says it works with one contractor per market and provides a CRM with scheduling and automated messages. These are its published descriptions, not independently verified results.
The page emphasizes messaging and sales videos tailored to the contractor’s work. That is a different purchase from a standalone list of contacts. Ask for the service fee, media budget, setup, minimum commitment and any optional calling service as separate line items; no public service rate appeared on the page we checked.
The page’s self-reported lead counts and project values are not used as a forecast in this comparison. A buyer should instead ask what the provider will do for the accepted scopes, which assets the contractor owns and how inquiries are recorded.
Consider this model when: you want a contractor-branded campaign and have a clear process for responding to the resulting inquiries. Confirm human qualification separately from CRM automation.
99 Calls: compare the package and organic lead charge together
The 99 Calls remodeling page lists $54.99 per organic remodeling lead with Growth. Its pricing page lists Growth at $399/month plus $399 setup, an organic per-lead fee and a Google Ads service fee of 15% of spend. Media spending also belongs in the budget.
Growth Pro lists $1,299/month and $1,299 setup with different inclusions, including no organic per-lead charge. Do not treat “included” as a zero-cost acquisition channel; the package still has a monthly cost.
The remodeling page describes one-company lead delivery and a mix of organic search, Google Ads and Local Services Ads. Its paid-channel cost observations are provider-reported results across accounts, not a fixed remodeling rate card. Compare the actual package proposed for your market rather than importing those observations as expected results.
Consider this model when: one provider managing search channels and related tools is useful to your business. Ask for a sample invoice that separates recurring package, media, management and organic-lead charges.
Houzz Pro: separate business software from advertising
Houzz Pro pricing, checked 23 September 2026, lists Design at $99/month, Pro at $199/month, Teams starting at $399/month and an advertising package starting at $499/month. These are separate lines to clarify in a proposal, not a published price per remodeling lead.
Its advertising page presents targeted advertising to homeowners. That can fit the research process for visually considered renovation work, but purchasing visibility does not establish a particular number of qualified consultations.
Ask which software features you need, which advertising placements are included, the applicable term and how you can distinguish ad-driven contacts from other inquiries. Confirm recipient count rather than assuming advertising makes every resulting homeowner exclusive. The separate Houzz Pro lead-generation review provides a software-versus-acquisition ledger and discloses the public-source limits.
Consider this model when: your portfolio and project-management process benefit from the platform and you can measure the advertising separately from the value of the software.
Modernize, Angi and Yelp: keep the purchasing units distinct
These options remain on the shortlist from the previous version. Their detailed current terms were not all verified in this refresh, so old exact rates are not presented as current quotes.
For Modernize, distinguish shared forms, connected calls, live transfers and any branded program. Ask whether the same homeowner can reach another contractor through a different product. Its pages were blocked during the current retrieval attempt; a written quote must supply price, scope and remedy.
For Angi, obtain the applicable onboarding order and current provider terms. Ask how the request is distributed, what triggers a charge, which budget controls apply and how renewal or cancellation works. A general marketplace description does not settle the terms of your account.
For Yelp Ads, separate advertising spend from inquiries your team judges to be real remodeling opportunities. Calls, messages, clicks and signed projects are different events. Decide how you will attribute them before comparing Yelp with a delivered-lead service.
A provider being less transparent in this comparison is not proof it performs worse. It means the buyer needs additional evidence before comparing the purchase on price or fit.
Make project scope a condition of the comparison
A kitchen design-build company and a shower replacement specialist can receive the same broad remodeling inquiry and reach opposite conclusions about its value. Name the work in the order: kitchen, bathroom, basement, addition, whole-home or smaller updates.
Then define what remains for your office to establish. A contact check is not a completed budget conversation. A budget range is not approved financing. An appointment is not an accepted proposal.
Use the kitchen lead cost worksheet when design and consultation time are significant. For a mixed-project business, the remodeling lead cost guide is the broader comparison. If the provider books the calendar, define the event with the remodeling appointment-setting guide. Keep the groups separate until their economics are understood.
Put these answers in the order before a test
- What event creates the charge: opt-in, call, transfer, appointment or monthly service?
- Which project types and ZIP codes are included and excluded?
- How many buyers can receive the same homeowner, including later distribution?
- Who makes the qualifying call, and what details are confirmed?
- Which setup, software, media, management and lead charges apply?
- What makes a lead invalid, how is it reported and what remedy follows?
- What are the term, renewal, cancellation and data-access rules?
The lead-provider buying checklist develops those questions. Apply them to theBuildd as well as competitors.
Start with a bounded test your business can support. Record contacts, project fit, held consultations, proposals, signed contracts and completed work for the same group of inquiries. Include sales and estimating expense; do not credit undecided projects with future revenue.
Check your remodeling territory and handoff with theBuildd. Bring your minimum project, ZIP list and estimate capacity so the conversation can establish fit before selecting a plan.